5 Reasons to Hire a Social Media Manager (who isn’t your kid!)
Social media, seems easy enough, right? Facebook, Twitter, Pinterest, Yelp, everyone seems to be on it. Kids, parents, grandparents are taking to social media on a daily basis. There are even Facebook pages for pets. Why pay someone to communicate online when you could take care of it on your own or have one of your kids do it for you? We’ve listed 5 reasons why should you be hiring an expert in the field instead of taking care of these important marketing tools on your own.
1. TIME – Time is precious for a small business and social media is increasingly more important and present than ever before. Why use your valuable time posting to Facebook and Twitter when a Social Media Manager can take care of it for you? Social Media Managers will do a
ll of your posting for you. In addition, they will field questions, comments and replies on your behalf in a timely manner, freeing up time for you to concentrate on running your business.
2. RELATIONSHIPS – Social Media Managers are skilled at building relationships with your current and your potential customers. They know how to respond to online comments and questions to maintain and grow those relationships. Because they are an objective third-party, they are a great tool to utilize in managing and mending potential negative feedback online on such sites at Yelp; taking a little worry out of your day.
3. TRENDS – A Social Media Manager has their finger on the pulse of what is trending on social media and how to leverage what is popular to your benefit. Trend projection allows the Social Media Manager to be forward-thinking for your business and advise where your social media platforms will go with it. They will make sure your brand has a consistent and appealing presence online, which is so valuable.
4. STRATEGY – Blog writing, posting, tweeting and pinning happen all day, every day. A good Social Media Manager will develop a strategy for your businesses’ social media platforms that will make your content stand out among that daily flood of online information.
5. ANALYSIS – Social Media Managers will analyze what content is and isn’t working for your company and will develop a plan of action. They will guide you through process and more importantly, their knowledge in the social media field will help you understand why the change is necessary.
So, don’t trust just anyone to take care of your social media for you. Rely on an expert! Contact us today to learn more about how we can help your business grow with social media.
